Traffic arbitration

Now there are many sources of additional income in the network. But not all users know about them and understand how everything works. For example, a relatively new phenomenon is traffic arbitrage. This term is not known to everyone and people do not understand what it generally means. At the same time, traffic arbitrage is a popular source of income. However, if you do not know all the subtleties, then you can easily go into the red.

What is traffic arbitrage

In a nutshell, traffic arbitrage is such an option for promoting the company’s goods and services, when visitors are purchased and they are redirected to affiliate programs. Various methods are used for this. Among them are teasers, banners, contextual advertising.

Key Terms in Arbitration

If a beginner starts his acquaintance with traffic arbitrage, he will come across a lot of incomprehensible words. Therefore, it is worthwhile to study some important terms in advance:

1. Lead – a potential client.
2. Offer – an advertising offer from an affiliate network.
3. Conversion – efficiency ratio. It shows the ratio of the total number of site visitors to users who have completed targeted actions.
4. Approv – the percentage of targeted actions approved by the advertiser.

What you need to start earning on traffic arbitrage

Traffic arbitration is now available to almost everyone. With proper skill, it can be made a good way to earn money. Of course, you should understand that this type of income is unstable and risky. Much will depend on the requirements of advertisers. But the advantage of traffic arbitrage lies in the low entry threshold. Here you need to think only about attracting traffic, and not about production, customer service and logistics. But still, it is worthwhile to understand some basic subtleties in advance.

Where to get traffic?

Teasers, banners, social networks, contextual advertising are used to get traffic. Each option should be evaluated by cost and conversion. And here it is worth remembering the main thing – the lower the traffic is, the worse its quality. Teasers and banners are the cheapest, but their effectiveness leaves much to be desired.

Where to send traffic?

There are several options here. You can direct people to your own website or to the advertiser’s site. In the first option, there will be no traffic restrictions. In the second, you will have to take into account certain requirements of the advertising network.

In addition, you should immediately decide on the product with which you plan to generate income. It can be anything – household appliances, cosmetics, goods for the car. All options differ in interest rate and, accordingly, the amount of earnings. But this does not mean that you need to choose exactly the one that has the highest rate. In most cases, the high amount of remuneration is due to the cost of advertising.

How to start up traffic?

Here you need to immediately understand that the amount of earnings does not depend on how many users clicked on the link, but on the number of sales. Therefore, it is worth focusing not on the quantity, but on the quality of users. This means that you need to attract exactly the target audience. That is, if children’s products are offered, then their target audience should be families with children. When launching advertising, you need to focus on those who will be interested in this product. Only in this case, you can get a stable source of additional income, which over time can be made permanent.